MirrorBOX IMEX Las Vegas

NewMedia and IMEX Group Deliver the Most Talked-About Experience at IMEX America 2023

At the heart of IMEX America 2023, in the bustling main corridor of the Mandalay Bay Convention Center, NewMedia Creative Technology Studio and IMEX Group unveiled an immersive activation unlike anything else: the MirrorBOX™. Instantly hailed as the top-rated experience of the show, the MirrorBOX drew a constant stream of visitors—including performers from Cirque du Soleil and Blue Man Group, who couldn’t resist diving into the surreal environment.

In a city renowned for spectacle, capturing attention is no small feat. But with bold creativity and unwavering commitment, our team rose to the challenge and delivered a mind-bending, multi-sensory experience that resonated far beyond the show floor.

This edition of IMEX held special significance for NewMedia on two key fronts. First, it marked the beginning of a strategic partnership with IMEX Group, allowing us to demonstrate our capabilities in front of global leaders in the events industry. Second, it served as the perfect platform to announce a major milestone: the opening of our new Los Angeles office, expanding our reach and enabling us to deliver tailored immersive experiences to the fast-growing U.S. market.

We are proud to say we surpassed both goals—garnering acclaim from attendees and organizers alike, while laying the foundation for exciting future collaborations.

A heartfelt thank you to IMEX Group for their trust and vision, and to TAS Visuals for their outstanding collaboration. We can’t wait to see everyone at IMEX Frankfurt!

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A heartfelt thank you to IMEX Group for their trust and vision, and to TAS Visuals for their outstanding collaboration. We can’t wait to see everyone at IMEX Frankfurt!

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