Patagonia Dreams MirrorBOX™ XL
Patagonia Dreams Unveils the Mirror Box XL at FITUR 2024: A Journey into Immersive WildernessAt this year’s FITUR 2024 tradeshow, Patagonia Dreams introduces the Mirror Box XL—an awe-inspiring, immersive installation designed to transport visitors into the heart of Patagonia through the power of LED technology, strategic reflection, and interactive storytelling.

Measuring an impressive 8x4x3 meters, the Mirror Box XL offers a one-of-a-kind sensory journey. Inside, LED screens dance in harmony with precision-placed mirrors, creating a visual illusion that multiplies light, color, and depth—evoking the vast, dreamlike landscapes of southern Argentina and Chile.
This cutting-edge experiential booth is more than just a display—it’s a customizable exploration of nature and technology. Visitors can interact via iPad to select from a variety of immersive scenarios, each revealing a different facet of Patagonia’s unique natural heritage. Both the exterior of the booth and its interior furnishings are fully customizable, allowing Patagonia Dreams to curate a deeply personalized and brand-aligned experience.
Step inside and discover a new dimension of sustainable tourism, interactive design, and virtual travel. The experience is not only available in-person at FITUR, but also accessible online—inviting users from around the globe to explore Patagonia’s magic from the comfort of their browser.
Every detail of the booth reflects Patagonia Dreams’ commitment to innovation, storytelling, and preservation. From shimmering LED animations to mirrored reflections that echo the stillness of Patagonia’s lakes and glaciers, this installation captures the essence of wild beauty and transformative travel.
Visit us at FITUR 2024 and experience the future of travel exhibitions—where nature meets next-gen technology.