Cemex GO App
CEMEX, the world’s second-largest building materials company, entrusted NewMedia Creative Technology Studio with the launch of CEMEX Go, its groundbreaking digital platform designed to revolutionize the construction industry.
CEMEX Go Launch: A Bold Step Into Digital Transformation
The launch event marked a major milestone for CEMEX, signaling the beginning of a new era in digital transformation for the construction sector. Held in a dynamic, technology-driven environment, the event gathered influential voices from the digital and tech industries—thought leaders, innovators, and experts—who delivered a series of impactful keynotes and conferences.
The centerpiece of the event was the live demonstration of the CEMEX Go app, offering attendees a firsthand experience of its powerful capabilities. From placing orders and managing deliveries to real-time tracking and data analytics, the platform illustrated how digital solutions can optimize operations, increase transparency, and boost efficiency across the entire construction supply chain.
This activation is yet another example of NewMedia Creative Technology Studio’s commitment to creating immersive, forward-thinking experiences. By fusing interactivity, storytelling, and digital innovation, we continue to help brands like CEMEX connect with their audiences in meaningful and transformative ways.
